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Give the right first impression
A branded email shows the world your company is established and professional. A generic email may project inexperience – or even worse, raise doubts on whether you’re a real company at all. But when you use a branded email, your audience feels you’re here to stay and serious about your business.
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Promote brand awareness
The best benefit of using branded email is every time you send out an email, you’re promoting your business, not Gmail or Hotmail. It’s a valuable, cost-efficient way to market your company without having to spend a lot of money.
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Build credibility & trust
Unfortunately, scam artists do exist, so many consumers won’t be comfortable emailing personal information to toothymike88@gmail.com. But when you have a branded email address, you’re providing a sense of security and reassurance to your customers that your business is legitimate.
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Inexpensive and easy
You can set up a branded email address with minimal effort & at a reasonably low cost. The great advantage of registering a domain name now is how it can grow with your business – use it for your branded email today and for your website in the future.
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Create a bigger image
A generic email address can convey that your business is new, or small, or part time. Having a branded email creates a more “corporate image”. Additionally, setting up multiple email addresses for different segments of your business (e.g., accounts@joeplumbing.co.za, info@joesplumbing.co.za, thabang@joesplumbing.co.za, etc.), will support that established, professional image you need.
